Chuma Okeke, Pepsi Surprise Boys & Girls Club Youth With Gifts; E’Twaun Moore takes the kids on holiday shopping


ORLANDO – Orlando Magic and Pepsi share almost identical brand marketing campaigns. The Magic’s is “Magic Together” and Pepsi’s is “Pepsi Stronger Together”.

Together, which is obviously the common word for both slogans, they uplift the community through philanthropy.

It was the theme for Thursday, December 16 at the Joe R. Lee Boys & Girls Club in Eatonville, where the Magic, led by team forward Chuma Okeke, and Pepsi gave the 100 kids a big boost. of the extracurricular program.

Each child received $ 100 gift cards, and the Magic and Pepsi purchased new electronic equipment, including a flat-screen TV and laptops, for the facility’s teen lounge as part of the donation. of $ 10,000. Papa John’s, meanwhile, provided pizzas for the children.

As you might expect, especially with a player from their favorite team in the house, the reactions from the kids were invaluable.

“Anytime I’m able to make someone’s day a kid’s day, I always feel good on the inside,” Okeke said. “In a world where sometimes it seems like there is no hope in the world but just little things like this, children keep growing. You never know which way kids are going these days.

As the old saying goes, there is strength in unity. The more organizations there are in an area willing to work together to build a stronger community, the more likely this is to happen.

Pepsi is one of Magic’s “Community Champions” partners. The others are AdventHealth, L3Harris, RP Funding, Walt Disney World, IOA, and Florida Blue. All encompass what it really means to invest in their community by supporting programs that have a direct impact on others.

Giving back during the pandemic has been especially important, knowing that so many children and families need a boost.

“The Magic has been a phenomenal Pepsi partner for many years,” said Floyd Ferjuste, vice president of sales at Pepsi. “Thinking about the pandemic and what people have been going through over the past two years, I think like-minded businesses and organizations like Magic and PepsiCo really wanted to think about how we give back to the community, and it’s through the Pepsi Stronger Together and the Magic Together platform. Really, it was a natural way of teaming up.

The Magic and Pepsi have a long history of working together during the holiday season. This was the Boys & Girls Clubs of Central Florida’s 13th holiday gifting event for kids, which provides a safe and caring experience for children ages 6-18 in the area’s most disadvantaged neighborhoods. . In each of 36 clubs in six counties, children become more confident, stay out of trouble and plan for their future.

“We have core values ​​within our organization and one of them is called BE GREAT,” said Shadrick Alexander, Director of Services at the Boys & Girls Clubs Joe R. Lee branch. “I think that’s what it is with the Orlando Magic, to provide opportunities – and this opportunity every year for 13 years… To be able to give these kids a merry Christmas because everything they’ve been through in the last couple of years with the pandemic they still seem depressed because they weren’t going to school and then the club was closed for so long because of the pandemic open up and then bring that joy and that excitement of the club atmosphere but also a vacation will put a big smile on a child’s face. This ongoing partnership with Orlando Magic and Pepsi has really helped our organization provide resources to our families. ”

Across town, Magic Warden E’Twaun Moore was also spreading holiday cheer. The 6-foot-3, 11-year-old NBA veteran hosted nearly 70 kids from JR Smith Center for a holiday shopping spree at a Target in Orlando. Each child received a $ 100 gift card, the cost of which was shared by Moore and teammate Cole Anthony.

” That’s really cool. First of all, it’s motivating for me, ”said Moore. “I feel like a big kid. It’s a happy and fun time for me and my family too. This is where it all started, with my family and my foundation (the E’Twaun Moore Foundation). I have to give Cole Anthony some big props (too).

Moore, who is on his second stint with the Magic, thanked the DeVos family for setting the tone early in his career to give back to the community.

“(Giving back) is very important. I played in Orlando my second and third year in the NBA and I’m in eleventh year now, ”said Moore. “I was definitely inspired by the DeVos family. I have seen how much they give back and how much they are involved in the community and how important it is to them. I have really taken note of it and it is something that is definitely needed in this world.

On December 22, 67 Head Start children aged 3 to 5 will receive gift cards purchased by Magic Head Coach Jamahl Mosley and Guard Markelle Fultz. The following night at the Amway Center during their game against the New Orleans Pelicans, the Magic will partner with Habitat for Humanity to give a local family of four a BIG vacation surprise, including freebies and gifts. other items the family needs.


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